Better eCommerce Product Pages = Better Sales

In this day and age, having a great product to sell online is not enough to ensure success. In order to maximize your potential sales, you must have a beautifully crafted product page. You want to make sure that you entice your customer to make a purchase, without being pushy. You want to seem professional, [...]

Design your Customer Funnel for Maximum Conversion

We know what you’re thinking, what is a Customer Funnel? You may have also heard the term, “conversion funnel”. Put simply, these two terms are one in the same and is a model that illustrates a potential customer’s journey towards the purchase of a product. In e-commerce, it describes a customer’s experience through the homepage, [...]

The Dunning-Kruger Effect: Why The Incompetent Don’t Know They’re Incompetent

This interesting concept we take from psychology has helped us understand why some of our clients, regardless of the amount of advice and direction we give them, simply don’t get it and never move their online properties and strategies forward. While they know they should hire professional firm to handle their website and online marketing, [...]

STEP 1: Build Website of Tomorow. Today.

Publishing platform we use, powers one of every 6 websites on the Internet, nearly 60 million in all, with 150,000 popping up each day. Internet experts estimate that it attracts 330 million visitors who vie 3.4 billion pages every month. It has become default publishing tool for major media companies including Forbes, Yahoo and CNN. [...]